NAA Industry Insider: How Drones Can Help With Marketing and Operations | National Apartment Association

NAA Industry Insider: How Drones Can Help With Marketing and Operations


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NAAHQ   //   August 11, 2015
The Industry Insider
Your Weekly Source for Apartment Housing Industry News and Information
Lead Story
How Apartment Communities Can Be More Efficient With Drones
Drones have typically been associated with science fiction or military engagement. But there are many real-life applications for these high-flying devices, including monitoring and marketing for apartment communities. See how they can help.
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Response Team 1
Top Stories
Industry Buzz
Securities Buyers Can Now Invest in Apartment Communities
Freddie Mac has begun to issue certificates for small loan balances ranging from $1 million to $5 million. New pools totaling between $100 million and $125 million will be available approximately every two weeks.
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Sponsored Content
Reserve Your Copy of the 2015 NAA Income & Expenses Survey
Achieving success tomorrow requires one to take care of business today—that's why leading communities turn to the 2015 NAA Income & Expense Survey (IES).
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Operations Insights
Maximize Parking Benefits With Creative Layouts
Parking lots can eat up valuable space within apartment communities, but they’re also a tangible benefit for residents. Strike the right balance with these clever solutions to retain more space for revenue-generating units, add services to bring in cash or provide commuting options.
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Open Door
Industry Buzz
2 Hot Investment Opportunities for REITs
The apartment-community sector is bouncing back, thanks to job growth and increased demand for rental units. This makes this industry attractive to investors, especially in second-tier metro areas that are seeing increased activity of late.
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NAA Open Door
Sponsored Content
Robust Savings on Prodcust and Services You Use Every Day
NAA is proud to introduce Open Door, the most rewarding cost-saving program in the apartment housing industry exclusively for NAA members.
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Western Submarkets
Market Trends
Western Submarkets See Greatest Growth
Although the apartment community sector is improving on the whole, secondary markets in California, Colorado, Washington and Oregon saw the greatest rent growth. See which cities and neighborhoods topped the list for greatest annual rent growth this year.
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Market Trends
Young Professionals Seek Out Dorm Life in New York City
New apartment communities are taking the roommate concept to new levels with dormlike residences featuring larger communal areas for socializing and networking. Short-term rentals make these communities attractive to those seeking flexibility as well as an opportunity to build credit in the market.
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Market Trends
The “Not-So-Smart” Smart-Home Approach
Smart-home solutions can add convenience and energy savings to apartment homes in numerous ways. But the interconnectivity between devices can sometimes be more cumbersome than necessary. Check out alternatives that can provide many of the same comforts but with fewer steps.
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NAA Announcements
Submit Proposals for 2016 Student Housing Conference & Exposition
Have you noticed a particular trend or issue arising in the off-campus student-housing market? Do you have insights you’d like to share with fellow professionals on marketing, operations, leasing, technology or leadership development? Then submit a proposal to speak at NAA’s 2016 Student Housing Conference & Exposition.
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How to Update Older Communities to Compete in Today’s Market
Attend MAXIMIZE: 2015 Multifamily Asset Management Conference, to be held Oct. 12–14 at the Omni Amelia Island Plantation Resort in Florida, to learn how to implement technological services that can attract just as many potential renters as major kitchen renovations do.
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Brush Up on Apartment Community Knowledge
Getting a refresher on best practices and standard operating procedures can help jump-start creative ideas to improve your apartment communities and the way you do business. Multifamily Housing: The Essential Industry Text is a soup-to-nuts guide to assist industry novices and experts alike in gaining new knowledge or perspectives on the industry. Order a copy today.
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Improve Budgets and Property Performance With These Insider Secrets
“Dirty Little Secrets to Better Budgets and Better Property Performance,” a session from the 2015 NAA Education Conference & Exposition, exposes top secrets from successful industry professionals to improve budgets and property performance. Get a copy now through NAA’s REWIND program.
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