How to Make the Best Move-In Specials | National Apartment Association

How to Make the Best Move-In Specials


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NAAHQ   //   March 8, 2016
The Industry Insider
Your Weekly Source for Apartment Housing Industry News and Information
Move-in Specials
Lead Story
The Smart Way to Approach Move-In Specials and Discounts
Property owners offer discounts and other move-in specials to entice prospective renters, but doing so comes with risks. Learn more about adding value to these concessions and keeping up with the competition.
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Top Stories
San Francisco Earthquake
Industry Buzz
Residents Pay Price of Living in San Francisco’s Earthquake Zone
To prepare for future earthquakes, the city has enacted a mandatory soft-story retrofitting law to remediate older buildings. At least 15 percent of San Francisco’s renters will be affected by this provision, meaning they’ll have to take on “pass-through” costs of retrofitting these properties.
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Sponsored Content
A Property Manager's Guide To Social Renting
In the Property Manager’s Guide to Social Renting, we walk you through the steps toward building a successful social media strategy.
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Kentucky Domestic Violence Tenant Protections
Industry Buzz
Kentucky Advances Bill Offering Tenant Protections to Victims of Domestic Violence
A bill circulating through the state legislature offers new protections to renters who are victims of domestic violence. Landlords would not be able to evict someone who’s been abused or takes out a protective order.
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Freddie Mac
Sponsored Content
New Small Apartment Loan Options Benefit Borrowers
New options for $1 million to $5 million multifamily loans, five units or more, could improve your bottom line.
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Apartment Markets
Market Trends
Apartment Markets Bounce Back in Four U.S. Cities
Apartment markets for Las Vegas, Phoenix, Orlando and Tampa-St. Petersburg are showing new signs of health following a long recession period. Get the details on why these markets beat the national average on annual effective rent growth earlier this year.
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U.S. Renters
Market Trends
Rents Continue to Rise As U.S. Renters Tally at 42.6 million
Inflation-adjusted rents continue to rise as vacancy rates trend downward for apartments in the United States. Find out how this is impacting “cost burdened” renters.
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Renter Website
Market Trends
Tips for Attracting Prospective Renters to Your Website
Rental websites need as much TLC as the rental properties themselves. To drive up “traffic,” great visuals are just part of the strategy. Find out more about attracting prospective renters to your website—and keeping them engaged.
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NAA Announcements
The 2016 NAA Education Conference & Exposition Is Bursting With Inspiration and Value
Convene with NAA in San Francisco to network with colleagues and take steps to advance your career. Register by April 15 and take advantage of NAA’s advance registration discount rate.
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Save the Date for the 2017 NAA Student Housing Conference & Exposition on Feb. 14-15
Following up on the success of the 2016 conference, NAA is encouraging its members to mark their calendars for next year’s conference in Chicago. Stay tuned for announcements on speakers, sessions and more!
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Only One Week Remains to Submit for the NAA Excellence Awards
The Ides of March takes on new significance—that’s the date submissions are due for the NAA Excellence Awards. These awards celebrate builders, industry professionals and affiliated associations that make exceptional contributions to the apartment industry. Enter today!
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Only One Month Remains Until National Apartment Housing Day!
“Celebrate home” by convening with NAA’s members, affiliates and supplier partners on April 5. Got an industry story you want to share? Use the hastag #aptday to post to NAA’s social media platforms.
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National Apartment Association
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